Kentik

<p>Ilissa Miller, CEO of iMiller Public Relations, joins Network AF to talk about her start working in infrastructure communications, and her advice for companies interested in engaging more with her customers and media. She talks about challenges on the people side of public relations, competitive differentiators of great PR professionals, and lessons learned in running her business.</p>

With over 25 years of experience in the digital infrastructure sector, Ilissa Miller is a sought after advisor offering cutting-edge strategies to companies including Data Center Operators,  Internet Exchanges, Interconnection Platform Enablers, Edge Computing, Global Networking including metro, regional, national, and subsea networks and more. Through effective communication strategies including positioning statements and thought-leadership initiatives, Ilissa’s expertise helps companies communicate innovative solutions, develop and shape partnerships, and accelerate growth.

Ilissa Miller

CEO iMiller Public Relations

Ilissa Miller, CEO of iMiller Public Relations, joins Network AF to talk about her start working in infrastructure communications, and her advice for companies interested in engaging more with her customers and media. 


A deep dive in public relations with Ilissa Miller

Ilissa Miller on communication infrastructure, mentorship, and all things PR

Ilissa Miller, CEO of iMiller Public Relations, joins Network AF to talk about her start working in infrastructure communications, and her advice for companies interested in engaging more with her customers and media. She talks about challenges on the people side of public relations, competitive differentiators of great PR professionals, and lessons learned in running her business.


Network AF Podcast

More From Avi

<p>Network AF is a journey of super-nerd proportions into the world of networking, cloud, and the internet. Avi Freedman, self-described internet plumber and podcast namesake, hosts top network engineering experts from around the world for in-depth, honest, and freewheeling banter on all-things-network — how-tos, best practices, biggest mistakes, war stories, hot takes, rants, and more.</p>

Network AF

iMiller Public Relations

Episode overview

Ilissa's background in communication infrastructure

Avi and Ilissa talk about her break into networking through consultancy

Conferences, mentorship, and the merits of being a network whisperer

On being "tempted by the dark side" of technology

The people side of business and its challenges, spreading knowledge vs hoarding it

Ilissa talks about how getting fired inspired her to start her own company

Competitive differentiators in PR, understanding the business, and hiring people with the intellectual curiosity to find out

On writing in natural voices, and helping people write

Press releases, media alerts, and communicating company news

Forming relationships with media, and using education as a tool for building interest

All about media kits

Pitching to journalists, and building analyst briefing strategies

Challenges with engaging customers and analysts, having back and forth discussions

Ilissa talks about lessons learned in running her own business, and building a place where people want to work

People, community, mentorship, and asking for help

Ilissa discusses the gender dynamic and how it affected her when people cut her down for being a woman

Advice for people entering the workplace, and a preference for those with team backgrounds

Ilissa's advice to her younger self: remember to be kind and show appreciation